Business Analytics: Transforming The Role Of Management Accountants

Kristine Brands, Mark A. Holtzblatt

    Research output: Contribution to journalArticlepeer-review

    Abstract

    Management accountants are positioned to play a key role in the implementation and application of business analytics in their organizations as they move beyond traditional, transactionbased accounting to analytics. This emerging trend will transform how management accountants analyze and interpret data for their companies.

    Original languageAmerican English
    JournalManagement Accounting Quarterly
    Volume16
    StatePublished - Jan 1 2015

    Keywords

    • business analytics; management accounting; big data; management

    Disciplines

    • Accounting
    • Management Information Systems

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